Things to Know About Trademarks
If you are starting a business or rebranding, you have a lot to consider. One thing that should be high on your priority list is trademarking your brand. This is not something you should do on your own – instead, consult with a trademark lawyer who can provide advice and navigate the process for you.
Trademarks protect many aspects of your company’s brand, including the business name, logo, symbols, and more. If something represents and identifies your business and its products or services, it should likely be trademarked.
You can have some legal protection of your brand by simply using it and making it known to the world. However, by applying for and obtaining an official trademark from the USPTO, you have additional benefits. You demonstrate to the world that you own the mark, which often prevents others from infringing on it. You can also seek additional legal relief if someone infringes on your mark.
Applying for a trademark is complicated, and it requires a thorough trademark search and properly prepared paperwork. You want a legal professional to handle this process for you for the best chance of success.
Your lawyer can conduct a trademark search to ensure that you are not infringing on another party’s existing trademark, as well. They can also handle any licensing contracts, strategizing the best way to monetize your trademark, and much more.
When you partner with Collaborative IP for your trademark, you are not receiving one-time help. We not only seek trademark protections for our clients, but also offer ongoing management and IP strategy assistance to help businesses thrive. Contact us today to discuss whether you need trademark or other IP protections with a intellectual property attorney.